Most donors don’t disappear because they didn’t care.
They disappear because no one followed up with clarity or consistency.
This playbook gives you the exact systems to change that so more donors stay, give again, and bring others with them.
5 proven retention strategies
Donor segmentation and personalization templates
Stewardship calendar and communications roadmap
Lapsed donor email sequences
Examples, checklists, and plug-and-play systems
Small teams without a full-time fundraiser
EDs or ops leads trying to stabilize revenue
Anyone sick of the acquisition hamster wheel
☑️ A donor system you don’t have to babysit
☑️ Relationships that deepen, not disappear
☑️ More revenue from people already on your side
Most donors don’t disappear because they didn’t care.
They disappear because no one followed up with clarity or consistency.
This playbook gives you the exact systems to change that so more donors stay, give again, and bring others with them.
5 proven retention strategies
Donor segmentation and personalization templates
Stewardship calendar and communications roadmap
Lapsed donor email sequences
Examples, checklists, and plug-and-play systems
Small teams without a full-time fundraiser
EDs or ops leads trying to stabilize revenue
Anyone sick of the acquisition hamster wheel
☑️ A donor system you don’t have to babysit
☑️ Relationships that deepen, not disappear
☑️ More revenue from people already on your side
